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Why My Therapist Girlfriend Chose a Professional Photographer Over AI Headshots—And What It Means for You
5 mins

Why My Therapist Girlfriend Chose a Professional Photographer Over AI Headshots—And What It Means for You

Just because you're building something you love, doesn't mean everyone's going to want to try it. Enter—my therapist girlfriend and her headshots.

Hey, I'm Rachelle! I'm one of the co-founders of Bettershot.

I wanted to share a little story about my therapist girlfriend and her feelings about AI headshots.

****

My girlfriend’s a therapist. While she was in  school, I was building Bettershot.

She watched me work on it, tweak it, and turn it into the fastest, easiest way to get professional headshots. Naturally, when she needed one for her website, I figured she'd use Bettershot.

She didn't.

Instead, she booked a professional photographer.

I was like—excuse me?

So, I asked her why. Here’s our conversation (paraphrasing)

Me: Why did you go with a photographer instead of using Bettershot?

Her: Because I wanted my headshots to feel like me. Not just polished, but warm, inviting—like someone you’d want to open up to. I worried AI might smooth things over too much, make me look too corporate, or just... not quite real.

Me: But isn’t the whole point of Bettershot that it makes you look like the best version of yourself?

Her: Yes, but as a therapist, the ‘best version’ isn’t just looking put-together. It’s about trust. Connection. I needed something that captured my energy, my personality—the little micro-expressions that make someone feel safe enough to share their story.

Me: Okay, fair. But not everyone has the time or budget for a full photoshoot. What would you say to therapists who can’t afford a photographer?

Her: I’d say they should still prioritize an image that feels human. AI headshots can absolutely work, but they need to feel natural. No stiff, overly airbrushed, or “techy” vibes. If I were using AI, I’d want to make sure the photos had warmth, authenticity, and maybe a few different styles to test what feels most like me.

Me: So, if a therapist were using Bettershot, what would make an AI headshot work for them?

Her: Three things:

  1. Soft lighting and neutral colors. Avoid anything too high-contrast or moody. You want warmth, not drama.
  2. Natural expressions. If you look too serious or too posed, people might feel intimidated. A soft smile works wonders.
  3. Clothing that reflects your practice. If your therapy style is relaxed and conversational, don’t wear a blazer unless you normally do. Wear what makes you feel comfortable, because that’s how your clients will see you.

Me: So, basically, therapists can use AI headshots, but they have to be intentional about the vibe?

Her: Exactly. Your headshot is often the first thing a potential client sees. It’s not just about looking good—it’s about making people feel safe enough to reach out.

I was playing around with Bettershot, working on new styles to add. I asked my girlfriend again, "Can I create a headshot for you? One that feels more playful and fun?"

This time she was up for it (probably because she was tired of hearing me beg, lol)

So I ended up creating these—but, I must have freaking nailed it because she actually ended up liking them!

So, Should Therapists Use AI Headshots?

Look, I get it—sometimes you just need a great headshot without the hassle of a photoshoot. And that's where Bettershot can help.

But if you’re a therapist, you need to be thoughtful. Make sure your headshots convey the warmth, trust, and approachability that your clients need to feel before they even book a session. Whether that’s with a professional photographer or AI, the goal remains the same: be the person they feel safe opening up to.And if you're going with AI?

Choose your photos wisely. The best headshot isn't just about looking professional—it’s about looking like you.

How to Create an Edgy Headshot That Still Looks Professional
5 mins

How to Create an Edgy Headshot That Still Looks Professional

Most professional headshots are forgettable. But, they don't have to be. Here's your guide to taking edgy, standout headshots.

How to Create an Edgy Headshot That Still Looks Professional

Most professional headshots are forgettable. It’s usually always a stiff smile accompanied by that look in their eyes that says "I had to do this”. But your headshot doesn't have to suck. Here's how to create an edgy headshot that actually shows who you are (while still keeping it professional).

What Makes an Edgy Headshot Worth Looking At?

Think about the last time you saw a headshot that made you stop scrolling. Chances are it wasn't another blue-backdrop boardroom shot. The best edgy headshots combine these key elements:

  • Genuine expression (not the frozen "please take the picture" smile)
  • Interesting but not distracting background
  • Natural pose that shows confidence
  • Lighting that flatters but still looks real
  • Style that matches your actual personality

Real People, Real Edgy Headshots

Take a look at how others are breaking the corporate headshot mold.Meet Bettershot's co-founder, Rachelle. She decided 'enough was enough' when it came to having long locks so they shaved it off. Not saying everyone should shave off their hair, but the mix of the hairstyle and coffee shop vibes adds a little extra edge, wouldn't you say?

Here's another example we love. This Bettershot user chose to leave her septum ring in and chose an urban cityscape as her background. Professional? Yes. Edgy? Yes. See? Both can exist without being too boring or overly corporate.

Should You Go for an Edgy Headshot?

Quick way to decide: Look at the LinkedIn profiles of people you admire in your industry. If everyone's rocking traditional corporate shots, maybe stick closer to that vibe. But if you're seeing variety, here's worth considering:

  • You work in tech, startups, or creative fields
  • You're building a personal brand
  • You're job hunting in forward-thinking companies
  • You regularly speak at events or run workshops
  • You're in sales or business development where standing out helps

Where an Edgy Headshot Might Not Make Sense

  • Your company has strict photo guidelines
  • You work in ultra-traditional industries (financial services, banking, law)
  • Your clients expect very conservative presentation (likely the industries above)

Do's and Don't's:

Do:

  • Wear something you'd actually wear to work (not just for photos)
  • Take photos at different times of day for better lighting options
  • Try a few different expressions—smiling, laughing, closed mouth
  • Include some shots where you're slightly moving
  • Take photos in places you actually spend time so you feel comfortable

Dont's:

  • Do weird stuff with filters (look natural)
  • Try too hard to look "professional"
  • Use distracting background

Make Your Edgy Headshot Happen: Step-by-Step Guide

  1. Prep Work
    • Pick 2-3 outfits you feel confident in.
    • Find a couple of simple backgrounds.
    • Check your camera lens is clean.
  2. The Actual Session:
    • Take 20-30 shots minimum
    • Mix up your poses and expressions
    • Try both indoor and outdoor lighting
    • Get some shots while talking or laughing

Ready to Create Your Edgy Headshot?

Jump in and try Bettershot—see how easy it is to get professional headshots👇

We Tried the Top 3 Ranked AI Headshot Generators in 2025 (According to Google)
5 mins

We Tried the Top 3 Ranked AI Headshot Generators in 2025 (According to Google)

We tried these top 3 AI headshot generators in 2025 so you don't have to. Read reviews, see examples, and more!

If you've ever needed a new headshot, you've probably seen an ad on Instagram or TikTok for AI headshot generators. You may have thought, ‘what the heck is that’ so you head to Google to do a search. 

Since 2023, AI headshot generator apps have been popping up, promising studio-quality headshots in minutes.

But which of them actually delivers what they advertise? 

We decided to test the top ranked AI headshot generators according to Google—HeadshotPro, Aragon, and Canva—to find out which is worth your time (and money). Scroll on to see full reviews, videos and examples from each platform. 

Let's dig in 🔥

How It Started

Wait, before we dig into the results, we should probably level set by showing you the original photos we uploaded to each platform. For Canva, they only require one image, so the image we have highlighted in red is the one we chose.

The Contenders (according to Google search results) 

1. HeadshotPro – Best Overall

HeadshotPro delivered high-quality, polished headshots that could pass as professionally taken. The lighting, sharpness, and natural skin tones made these headshots stand out. The customization options were strong, and the backgrounds looked seamless rather than awkwardly edited.

Features

  • AI-Powered Headshot Generation: Uses advanced AI trained on professional headshots for realistic results.
  • Wide Range of Styles: Business, casual, and creative options available.
  • Customizable Backgrounds & Lighting: Personalize your image to match your brand.

Pricing

  • Basic Shoot: $29 – 40 headshots, 4 backgrounds, 3-hour turnaround
  • Professional Shoot: $39 – 100 headshots, 10 backgrounds, 2-hour turnaround
  • Executive Shoot: $59 – 200 headshots, 20 backgrounds, 1-hour turnaround
  • Team Packages: Starting at $39 per user

Pro's and Con's

✅ Professional-grade images
✅ High accuracy in facial rendering
✅ Wide range of background and outfit customization
❌ Slightly airbrushed look but totally acceptable for resumes, LinkedIn profiles, etc.

Results

2. Aragon – Solid Runner-Up

Aragon was a close second, generating realistic headshots with good facial detail. However, some of the images had minor inconsistencies in hair rendering—of the 10 images we uploaded, only one was a bit dated with an old hair color (blonde) vs. brunette. Interestingly, the AI generates more blonde photos than it did brunette. 

Features

  • Realistic Headshots: Upload 6 photos and get 100 professional-quality images.
  • Cost-Effective: More affordable than traditional headshots.
  • Time-Saving: Get results in under an hour.

Pricing

  • Starter Package: $35 – 20 headshots, 5 outfits, 2-hour processing
  • Basic Package: $45 – 60 headshots, 20 outfits, 1-hour processing
  • Premium Package: $75 – 100 headshots, 40 outfits, 30-minute processing
  • Business Packages: $35 per user for team accounts

Pro’s and Con’s

✅ Realistic results
✅ Fast processing time
✅ Good balance of price and quality
❌ Occasional unnatural skin smoothing

Results

3. Canva – By Far the Worst

We love Canva. They've always been a go-to platform for making quick social media posts, designing ads, but when it comes to AI-generated headshots we were pretty bummed with the results.

Our headshot turned out to super "AI-y". The result was inconsistent with the original image we uploaded. Overall, the headshots often looked like a super old AI model, lacking any realism. Guess this was a case of 'you get what you pay for'. So while the ai headshot generator was included in our base plan, we were only limited to one output option, and it wasn't something we could use for a professional profile. 

Pro’s and Con’s

✅ Free (if you don’t mind looking like a cartoon)
❌ Unreliable facial rendering
❌ Overly stylized, unnatural edits
❌ Lack of customization

Results

Final Verdict: Stick with AI (But Choose Wisely)

If you’re serious about getting high-quality AI-generated headshots, HeadshotPro is the clear winner, with Aragon being a respectable alternative. Canva? Not even in the race.But if you want something even better? Bettershot offers the most advanced AI headshots—realistic, professional, and fully customizable. Try it out and see why it’s the best option for professionals looking to elevate their online presence.

Say goodbye to expensive photoshoots and awkward office selfies.

Bettershot offers:

✅ Ultra-realistic AI-generated headshots
✅ Custom backgrounds, outfits, and styles
✅ Fast, high-quality results with no hassle

See it for yourself!

The Ultimate Headshot Guide: Types, Costs, What to Wear, and Where to Get Them
5 mins

The Ultimate Headshot Guide: Types, Costs, What to Wear, and Where to Get Them

Master the art of headshots with our ultimate guide. Explore types, costs, poses, lighting techniques, and expert tips to create a professional photo that elevates your personal brand.

The Ultimate Headshot Guide: Types, Costs, Poses, Lighting, and Tips for Every Need

Whether it’s on LinkedIn, a company website, the Gmail icon of someone you’re emailing, or the image staring back at you during a Zoom call when the camera’s off, your headshot communicates so much about you—without saying a single word.

This guide dives deep into everything you need to know about headshots, covering their types, costs, poses, lighting, and even the specific needs of different industries.

But first, why do headshots matter?

Malcolm Gladwell’s work in the New York Times best selling book, Blink, highlights the power of a glance—how, in just two seconds, we can make remarkably sound judgments about people and situations. 

The first impression of a headshot helps shape that perception, and informs how someone may perceive you interpersonally. 

Plus, research shows that profiles with professional headshots receive significantly more engagement on LinkedIn, casting websites, and other platforms. A great headshot can:

  • Establish trust and professionalism
  • Highlight your personality and uniqueness
  • Set you apart from competitors in your field
  • Align your image with your brand’s or industry’s expectations

Types of Headshots

Different industries and purposes require unique styles of headshots.

Corporate Headshots

  • Use: LinkedIn profiles, company websites, press releases
  • Style: Clean, professional, and approachable
  • Tip: Neutral backgrounds (e.g., white, grey, or office settings) work best. Wear attire that reflects your role to capture a high-quality professional photo.

Corporate Headshot Examples 👇

Student Headshots

  • Use: Career fairs, resumes, LinkedIn profiles
  • Style: Youthful yet professional
  • Tip: Choose settings and outfits that reflect the industries you’re targeting

Student Headshot Examples 👇

Teacher and Educator Headshots

  • Use: School websites, publications, conferences
  • Style: Warm, welcoming, and polished
  • Tip: Natural lighting and slightly relaxed poses help convey approachability

Teacher and Educator Headshot Examples 👇

Military/Veteran Headshots

  • Use: Formal records, personal keepsakes, civilian career transitions
  • Style: Strong, confident, and formal
  • Tip: Uniforms and medals can be included for a classic look

Military and Veteran Headshot Examples 👇

ERAS Headshots

  • Use: Electronic Residency Application Service (ERAS) submissions by medical students applying for residency programs
  • Style: Professional, standardized, and polished
  • Tip: Ensure proper lighting and a clean, neutral background for a formal and consistent look

Actor Headshots

  • Use: Casting calls, audition submissions
  • Style: Expressive and versatile, showcasing range and personality
  • Tip: Opt for neutral clothing and minimal makeup to let casting directors focus on your features

Modeling Headshots

  • Use: Portfolios, agency submissions
  • Style: High-fashion or natural, depending on the modeling niche
  • Tip: Highlight facial features with simple poses and great lighting

The Cost of Headshots

Professional headshot pricing can vary greatly depending on location, photographer experience, session length, and included services. Here's what to expect:

Budget Options ($100-$250)

  • Pros: Affordable for students and entry-level professionals
  • Cons: May offer limited retouching and fewer outfit changes
  • Use Case: Basic LinkedIn or student headshot photos

Mid-Range Options ($250-$500)

  • Pros: Professional photographers with better equipment and editing services
  • Cons: Limited studio or outdoor location options
  • Use Case: Corporate professionals, actors, and teachers

High-End Options ($500-$1500+)

  • Pros: Extensive retouching, multiple locations, and experienced photographers
  • Cons: Costly but ideal for high-profile professionals and creatives
  • Use Case: Models, executives, and actors seeking standout headshots

Headshot Costs by U.S. State, Canadian Province and Territory

Need a quick reference to compare headshot costs in the U.S., and Canada? Bookmark these two infographics!

AI-Generated Headshots ($29-$100)

  • Pros: Cost-effective and fast. Ideal for those needing instant results
  • Cons: Limited customization and potential lack of natural personality
  • Use Case: Students, freelancers, and those experimenting with headshots

Explore Bettershot Pricing

Perfecting Poses for Your Headshot

The right pose can make or break your headshot. Here are some essential tips:

  • Corporate/LinkedIn: Face the camera directly with a slight tilt. A gentle smile conveys confidence and approachability
  • Actors/Models: Experiment with angles, intense gazes, and relaxed poses to showcase versatility and align with your personal brand
  • Academic/Teachers: Opt for a relaxed pose with open body language to exude warmth
  • General Tips: Before stepping in front of the camera, take a moment to relax. Try a quick breathing exercise—inhale deeply, hold for a few seconds, then exhale slowly—to release tension and feel more grounded. When you’re ready for your shot:

What to Wear

  • Solid colors work best; avoid busy patterns
  • Match your attire to your industry (e.g., business suit for finance, smart casual for tech)
  • A collared shirt or tailored blouse is always a great option, providing a polished and professional look
  • Accessories should be minimal and non-distracting
  • Dressing as you would for a job interview can enhance the professionalism of your headshot

Choosing the Right Photographer

Here's just two things to consider when choosing a professional photographer:

  • Check out their portfolio to suss out if they're someone you'd want to photograph you
  • Always, always, always, read their reviews

Find Headshot Photographers in Los Angeles

Find Headshot Photographers in San Francisco

Find Headshot Photographers in New York

10. FAQ: Common Headshot Questions

How often should I update my headshot?

Every 1-2 years or whenever your appearance changes significantly.

Can I use a selfie as a headshot?

While selfies are convenient, they lack the professionalism of a well-lit and composed headshot.

What’s the best background for a headshot?

Neutral backgrounds (white, grey, or black) are universally appealing. For creative industries, outdoor or textured backgrounds can work well.

What about AI headshots, are they OK to use?

Aboslutely! AI headshot generators, like Bettershot are making headshots way more accessible and for far less cheaper.

Compare AI Headshot Companies

Turn Your Selfies Into Professional Headshots

Say goodbye to expensive photoshoots and awkward office selfies.

See just how easy it is to create your own professional headshots 👇

AI Headshots for Realtors: A Modern Solution
5 min

AI Headshots for Realtors: A Modern Solution

Discover how AI headshots provide realtors with a fast, affordable solution for professional photos. Save time, reduce costs, and skip the stress of traditional photoshoots while enhancing your professional image.

AI Headshots for Realtors: A Modern Solution

Your headshot matters in real estate. Before a client reaches out, they’ve likely already seen your photo—on Zillow listings, your website, branding and marketing materials, or social media. That photo is doing a lot of the work. It introduces you, sets the tone, and shapes how professional and approachable you appear.

But let’s be honest. Scheduling a professional photoshoot takes time. Picking multiple outfits, choosing locations, coordinating schedules—it’s not always practical when you’re busy juggling listings, open houses, and client calls.

AI headshots offer a faster, simpler alternative for busy real estate professionals. With a few uploaded photos, these tools can create polished, professional images in a fraction of the time. If you’ve been putting off updating your headshot, AI might be the solution you didn’t know you needed.

Why Realtors Need a Great Headshot and How AI Can Help

A strong headshot does more than make you look good—it builds trust. For realtors, a professional photo signals that you’re current, detail-oriented, and someone clients can rely on. In a competitive market, where first impressions often happen online, your headshot is a vital part of your personal brand.

If your photo is outdated or low-quality, it can send the wrong message. An updated, polished image not only shows attention to detail but also enhances your credibility. And in real estate, where every detail matters, this can make all the difference.

AI tools offer a modern, efficient way to refresh your headshot. By uploading a few clear photos—head-on with good lighting—you can generate professional images in minutes. These tools allow you to customize key elements, such as backgrounds, outfits, or lighting, ensuring the final result aligns perfectly with your brand.

Unlike traditional shoots, you can make adjustments digitally. Want a different background? A new outfit? Tweaked lighting? You can refine these details until the image fits your brand perfectly.

Here’s what makes AI headshots worth considering:

  • Quick Results: Get new photos in hours instead of waiting days.
  • Zero Hassle: No booking photographers, no travel to studio shoots.
  • Budget-Friendly: AI tools often cost less than traditional photography.
  • Options to Customize: Try different backgrounds or styles without starting from scratch.

While AI doesn’t replace the creative eye of a professional photographer, it’s a convenient option when you need something professional—and fast.

Check out these examples of AI headshots 👇

Professional women headshots
Professional male headshots

AI vs. Traditional Headshots

Both AI tools and professional photography have their place, but which one makes sense for you?

Factor AI Headshots Professional Photography
Speed Ready in hours Takes days or weeks to complete
Convenience Fully online Requires in-person scheduling
Cost Budget-friendly Higher investment
Flexibility Customizable with AI tools Photographer-driven adjustments

If you’re looking for a quick, affordable way to refresh your professional image, AI headshots get the job done. If you want something with a more personal touch and the hands-on guidance of a photographer, a traditional photoshoot might still be the way to go.

Potential Infographic and/or Trustpilot widget

Tips for a Professional Headshot

Whether you’re using AI or booking a photographer, here are a few ways to make sure your photo works for you:

  1. Dress the Part: Stick with clean, well-fitted clothing in neutral or solid colors.
  2. Keep It Simple: Backgrounds should be uncluttered so the focus stays on you.
  3. Show Confidence: A natural, relaxed expression helps build trust.
  4. Stay Current: If your headshot feels outdated, it’s time for a refresh.

AI tools make testing these details easy. You can experiment with different looks until you find the one that fits your style best.

Is AI the Right Choice for You?

AI headshots offer a practical solution for real estate professionals. They’re quick, flexible, and surprisingly polished. If time and budget have been holding you back, this might be the perfect chance to upgrade your professional image.

That said, if you prefer working closely with a photographer to get everything just right, traditional shoots still offer plenty of value. It comes down to what works best for your needs.

Either way, your headshot matters. It’s part of your brand, and it’s one of the first things clients see. A professional, confident image will always help you stand out in the real estate market and leave the right impression.